The Dodge City Convention and Visitors Bureau recently announced the approval of four marketing grants totaling $7,000 to be used for projects promoting Dodge City attractions and events.
The grants were approved by a special grant committee made up of members of the Dodge City community.
Grants were awarded to Central Station for Winter and Spring Comedy Shows-Multi Media Marketing; Dodge City Roundup-Rodeo Events – Multi Media Marketing; Rocking M-Winter Expo — Multi Media Marketing; and Dodge City Ambucs Great Plains Regional Conference — Multi Media Marketing.
These marketing projects will reach Kansas and numerous other states. The marketing grants will be used to market the events for the purpose of bringing visitors to town and raising awareness of happenings in the community, with the end results of increasing attendance to events and attractions, increasing business for local restaurants and retailers, and raising the occupancy in the local hotels.
This grant was formed in February 2014, to work in tandem with the other locally offered grants through Festivals, Main Street, Mariah Funds, and Why Not Dodge.
The grant is available for marketing projects, for attractions, venues or those who hold an event, or are looking to complete a marketing project in Ford County that will attract overnight guests to the community. The grant is being awarded prior to the completion of the project, with requirements after completion. The grant can cover 80 percent of the marketing cost, up to $2,000 per project. The grant deadline was October 31, 2016, and will be available again on April 30, 2017. All applicants are required to use the "Get the Heck into Dodge" logo, or otherwise recognize the source of the funding in the marketing project.
"We’ve been extremely encouraged of the caliber of grant applicants we’ve received," said CVB executive director Jan Stevens. "Each year the applicants are submitting superb projects and great plans for marketing their events and projects for the community.
"The CVB is delighted we have the means to offer the marketing grant to the community, for aid to our partners in Dodge City to bring in more visitors."
The Dodge City Convention and Visitors Bureaus’ previously awarded marketing grants have totaled more than $38,000, and while not all results have been totaled, it has been estimated by those who were granted funds, the impact to the community is more than $37 Million Dollars. Examples of past grant recipients are: Boot Hill Museum for the Kansas Cowboy Hall of Fame; Ford County Fair; Dodge City Community College, for the lecture series; Winter Expo; Cross Fit-Wild West Throw Down Event; Dodge City Area Chamber of Commerce for Dodge City Days; Boot Hill Casino and Resort for the Taste of the Wild West; Wild West Heritage Foundation for the Longhorn Cattle Drive; Kansas Teachers Hall of Fame; Dodge City Roundup; several wrestling tournaments; and many other events taking place in Dodge City.
Part of the mission of the Convention and Visitors Bureau is to promote Dodge City and the area’s resources and assets to bring prospective tourists and convention and travel business to Dodge City. The Convention and Visitors Bureau aids our attractions and event coordinators in their mission of getting the word out to prospective visitors to our community, and supports the efforts of bringing overnight travel to Dodge City.